Southwest Airlines

As airlines try to copy each other price becomes the only real comparative advantage one can have in the category. But it does come at something else’s expense as these funny films from Southwest illustrate. Try to catch the tagline “Your are now free to move about the country” at the end. Sound familiar?

Xbox 360

Water balloon fights are dead serious - just try to remember the feeling of being high on adrenalin and slightly hysterical the last time you engaged in this noble act.

This film from Xbox does a nice job of describing an Xbox function, which is not that distant from that of a good water balloon fight.

MacHerman

Does your Mac need fixing?

Little People

Small people – big misunderstandings.

GHD: Thy will done

It is a little unfair to compare viral stuff with regular TV commercials – they simply compete on different terms. Nevertheless, if advertising in traditional channels had half of the edge and insight this viral film has, watching TV would be a lot more entertaining.

BBH

- "What do you want to do when you grow up?
- “Work for BBH.”

Hyundai

It’s Hyundai – like Sunday. And that’s that.

Monster

I think this ad articulates the awful truth; a lot of people hate their job because they think their boss is like this guy. Nevertheless, this is funny dramatization of a depressing insight.

Cars.com

Insight: We are nervous when making big financial decisions. Buying a car can be an intimidating experience even for the most ridiculously confident people – like our friend David Abernathy.

Sprint

Roadies haven’t gotten their righteous moment in the sun since Mentos were hot. Sprint gives us a glimpse of a glorious future where roadies run the world.

Bridgestone

I would have loved to be in the meeting when this idea was presented. I’m guessing it went something like this: “Who buys car tires? – Guys. What do guys want to be? – Astronauts.”

HULU

I’m sure many of us nod in agreement when we hear someone lecturing about how TV is making us all stupid. This very funny commercial from HULU gives you at least one reason to laugh at these elitist comments while you clutch your remote.

Pepsi Max

Slightly cheesy tagline but still a very funny dramatization of a relevant insight.